Leadership

Bloomkey's Management Team

Leading the Industry

Lawrence Bunnell, Managing Partner, Principal Broker
Michael S. Logan, Jr., SVP, Marketing & Affilate Brokerage Network
Christi A. Keck, SVP, Sales & Client Services

Lawrence Bunnell, Managing Partner/Principal Broker

Lawrence Bunnell founded Bloomkey in 2006, and since then, he has quickly taken the company from start-up to the nation's leader in online flat fee real estates services. Prior to starting Bloomkey, Lawrence was a real estate broker for Insight Realty and earlier founded Internet start-up homebytes.com, the first real estate company to become licensed in all 50 states. He is a licensed real estate broker in California, Georgia, Maryland, North Carolina, South Carolina, Pennsylvania and Virginia. Lawrence is a graduate of Virginia Commonwealth Universtiy and hold degrees in Political Science and Information Technology.

As a 20+ year veteran of the real estate industry, Lawrence brings a tremendous wealth of knowledge and experience to Bloomkey. Lawrence founded the company on the idea that the customer should have choices in real etate services and the fees associated with buying and selling a home. His philosophy is that the consumer deserves a better, more repsonsive real estate industry drives the company today.

Michael S. Logan, Jr. , SVP, Marketing & Brokerage Network Services

Michael is a licensed Realtor in the state of Virginia and leads Bloomkey ’s strategic marketiing initiatives and Broker Affiliate programs. Michael's philosophy is "first, find out what the consumer wants and then, find the most economically efficient way to give it to them". Michael began work in the fee-for-service sector of the real estate industry immediately following his graduation from East Carolina University where he graduated with a BA in Business Marketing and played four years of Division I soccer.

Christi A. Keck , SVP & Sales & Client Services

"We don't just sell real estate products and services for less, but strive to give our customers all of the tools they need for a successful real estate transaction by providing them with technologicaly innovation and unparralleled customer service." With over 19 years of real estate experience, including extensive consulting agreements with local Richmond builders, Christi Keck lead’s Bloomkey’s product offerings and marketing efforts. Christi was a consecutive award winning Realtor and her acheivements were recognized by the National Association of Realtors, the Richmond Board of Realtors and the Home Builders Association of Richmond. She also has been recognized for sale excellence by some of the largest traditional Real Estate Companies known around the world such as ReMax, Coldwell Banker and ERA. Christi was active in supporting the local Home Builders Association where she served as treasurer, Vice-president and president for the largest members group, the Associate Committee. Christi also served on the HBAR Executive Committee and received an Associate Recognition Award for her work there.